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カテゴリ:Chapter 4( 4 )
Looking for a life - winter(4)
January, 2003
January, 2003
January, 2003
January, 2003
January, 2003
February, 2003
February, 2003
by tetsuya_endo | 2008-04-02 08:04 | Chapter 4
Looking for a life - winter(3)
The 5th month after the dismissal, in November, 1995, I got interviews with the general manager and his brains of HAMANAKO LAKESIDE PLAZA, a resort hotel at far back countryside of Lake Hamana, for a position of its planning section. Though I a bit worried that he lost his temper and my possible supervisor seemed an eccentric person, we agreed for me to work instantly. My mother was obediently delighted and my family congratulated me, believing there should be the whole life time work for me. Me, either; I spread this news about all my old friends around me to come visit me with the hotel service. Next to next, dear old faces of my high school in Toyohashi, where is rather near the hotel than Hamamatsu, came to see me and enjoyed. My mother also publicised my work with her wide variety of contacts with bringing them, and increasingly asked them for introductions of my possible wife to me.
Meanwhile, I got a traffic accident on the way to work with my ROVER MINI E badly damaged; at that minute I was beside myself, because it took over one and half hours to the work from home in a hurry and the work shift was irregular with few holidays. But these didn't matter for me; even though I was a newcomer as hotelman, they treated me as a professional of publicity for the first place. I seriously considered purchasing a house nearby after replacing the broken ROVER MINE, a personal car, with a secondhand NISSAN PULSER SEDAN X1, a family car.
My supervisor and I had to cover a wide range assignments; from making both internal and eternal sales promotions planning, writing, taking pictures, to attending on reporters of newspapers, broadcasters and magazines. Besides, each office-staff had to help banquet-hall-staffs out with busy parties regularly and each matured male office-staff had to play a role of night manager staying the hotel once a month. The hotel was so crazily busy that I thought our business should be very lucrative. Surrounded by abundant green hills at the very back of a tidal lake with hot spring, the conceptual resort hotel was very attractive actually, though the service level was quite low or rather primitive, due to the majority of young amateur workers who were hired nearby. Soon I began conducting the 10th anniversary service-up campaign. I also proposed and promoted a brand-building of LAKESIDE WEDDING. Our budget was, however, extremely small; while my supervisor carried his Mac computer, which was penetrating thorough ad industry, into our office for his work, I made the campaign tools by my own hands using my word processor and our copy machine.
I regarded the campaign as TQM (Total Quality Management), which is top down so that the service can meet demands of the market quickly, but the general manager couldn't take back his words that it is TQC (Total Quality Control) having me organise a committee. Hotel is so vertical society that I followed his way, but the schedules were not completed finally.
Each section insisted on their own way. All the leading hotel member were working away from home. Unlike me, they didn't want to stay there for the rest of their life. On the other hand, even when the more guests stayed, the deficit couldn't be decreased, due to our discount prices and more importantly to the headquarters' extravagant debt. Despite the fact that we achieved the sales which our head office of Tokyo required, our regular bonus including the general manager's half cut and next all cut, while the managements of headquarters drove their own brand-new Mercedes-Benz and NISSAN CIMA to our hotel. Our hotel was, actually, a sweatshop and revolving door.
I was always consulting my supervisor on each process of my assignments, but he frequently got furious like eruptions, 'It's my work, my, my, my work. Do you understand, do you understand?' His rages were so intense and long that I felt like my shoulders were hold down firmly. He had been doing all the planning section's works by himself for years, and once confessed me, 'I know I forced your predecessor.' He had no private life with the hotel. When I couldn't bare, I visited the general manager, who then encouraged me. Nevertheless, my complaint of him and amount of drinking at home gradually increased. When I was in the breeze of Lake Hamana, I was most happy. In my spare time, I strolled around the coast line, and was already a 'karei-hunter (flatfish fisherman).' 'Again?,' saying a little bit annoyed my mother served our family with tasty cooking for my catches. Although I caught a 'makogarei' (most common flatfish in Japan) of over 40 cm in November, 1996, year by year the lake was being polluted with the number of fish decreasing. I remember my fisherman colleague of the hotel said, 'I rather want to escape from the lakeside.'
After our planning section moved to the general manager's office, he didn't stick up for me in front of my supervisor. My supervisor began to have our works all to himself again, before finally I had nothing to do except sitting for desk. I couldn't do my business with the other stuff, for he didn't allow me to make arrangements in case without him. I tried to help our banquet-hall-staffs, who were in the most cruel work condition, spending my business hour instead of the general manager's office. However, my supervisor said to me, 'Why did you do so? It looks as if I didn't offer you jobs, doesn't it! Did you ever consider my losing face?' His trembling monologue seemed like endless in our day time, empty, general manager's office. - A month later, I left the hotel, without saying good-bye.
January, 2003
January, 2003
January, 2003

Still, I had to make living. I tentatively did guard, sanitation duties for buildings and hospitals dispatched by a staffing service company, where retired people were the majority staff. The work was so easy with irregular shift that I spent a lot of time at home. Next to me in the living room, my mother gave my gray guard uniform an ironing with sighs without saying anything. As for me, if I was use of serving public and could sustain my possible family, I wouldn't hesitate to continue. Being tempted to a regular employee, however, I was shocked with my low salary. If it would ever increase in future? Asked to my never-married, middle-aged, bald supervisor, he mumbled it wouldn't. Speaking this to my old-age guard partner, 'Here is not the place promising man comes. Here is the place retired person kills time. You know, how expensive our dispatching fees are? We are awfully squeezed by our company managements!' His clear voice echoed in the empty building late at night. At my very end in this company, my supervisor came all the way to me; 'Remember, whenever you can come back,' he tapped me on the shoulder.
January, 2003
January, 2003
by tetsuya_endo | 2008-04-01 08:00 | Chapter 4
Looking for a life - winter(2)
December, 2002
December, 2002
December, 2002
January, 2003
January, 2003
by tetsuya_endo | 2008-03-31 15:43 | Chapter 4
Looking for a life - winter(1)
Going after my dream, it always escapes from me. But, that might be the only way of our happiness. Also, I believe that in living in hell appears heaven as pleasure exists only in pains, for the one had sadness incomparably have happiness incomparably by the same degree. Now I can say so, but I only know this ambivalence in the process of my falling. Ironically, pursuing the illusions of advertising led me to the truth. I thoroughly spun off from ad world, my desire for the truth came back. What is the true life, though? Why was I fired? Why couldn't I continue my business? - What I could say is that ad industry is an absurd world. I was at a loss, only to find myself fishing at Lake Hamana again. I surely got into a cold and long winter.
December, 2002
December, 2002

I could confirm a ray of hope under the unbearable winter, far forward then, in January, 2003, in a touring to Chugoku. Along the coast line of the Japan Sea in Sanin looked most undeveloped in modern Japan. People never confessed their difficulty of lives to me, but rather were enthusiastic about environmental benefits for the hard nature is the very thing dramatically turns to their delights.
January, 2003
January, 2003

My mother was always dissatisfied with my occupation saying that I am not like superficial ad people for my seriousness. Having been so, I already came here to such an extent troubling her, as bad as my father, all the time. I owed what I had been to her, but I wanted my woman. I turned already 34, in 1995, and under 35 was definitely the last chance to change a career among Japanese companies, due to the Japanese seniority system. I wanted to wash my hands of advertising and to have a life which I can hold with my feet on the ground. I intended to work easy somewhere in Hamamatsu for the rest of my life.
While Japanese economy was sinking in a bottomless swamp, I commuted a job placement office of Hamamatsu and Lake Hamana for fishing by turns. No companies looked to be in good shape, and a variety of countless companies declined me before I finally found companies couldn't regard me as anyone except ad creator for my previous career, in spite of the fact that I am versatile in traits. Then, I thought, what kind of my experience can I utilise for my new job? - I may have to live with my creativity. If I were a publicity personnel in a company, unlike the susceptible ad companies I would be able to contribute to stably. - But, given Hamamatsu as factories city and also the recession, this prospect was all but dim. Now that I didn't persist in high salary, I wanted something I can truly serve the public.
by tetsuya_endo | 2008-03-30 16:26 | Chapter 4

■Tetsuya Endo Profile
Born in Shizuoka-prefecture, Japan, 1961. BA, Seikei University (Major: Cultural Science) in 1985.
As a copywriter (creative director) in the Japanese advertising industry for over 15 years, I have never been satisfied with and by compelling myself and others to sell and buy goods. Thus, I left Japan or its materialism for apparently nature-co-existing Canada, where as photographer finding that I can't be a Japanese without Asian background prompted me to settle in the Philippines. While challenging a new business by the slogan "Economy & Ecology, ECOH!," I have been looking for a publisher for this "Transition Japan" and also "A Man Goes to North."
1961年、静岡県生まれ。成蹊大学文学部文化学科卒。日本デザインセンター、東京グラフィックデザイナーズをはじめ広告企画制作業界でコピーライター、後クリエーティブディレクターとして15年以上務めるも、売れども売れども、買えども買えども満たされず。カメラを手にカナダ横断を往復するドライブで「アジアの日本人」でありそれ以外何者でもないアイデンティティを悟るとフィリピンに移住。"Economy & Ecology, ECOH!"をスローガンに新しいビジネスに挑戦しながら、この「Transition Japan」及び「A Man Goes to North」を上梓できる出版社を探している。

cell: +63.928.707.2843

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掲載画像・文章の無断使用は禁じています。全コンテンツの著作権・版権はTetsuya Endoが有しています。